South Africa’s leading black-owned industrial equipment supplier, Shumani Industrial Equipment, is launching its own branded forklift range in July. Named Bheka, this strategic move underscores Shumani’s commitment to innovation, market expansion, and customer service.
“We envisioned creating the very first South African branded forklifts, transcending licensing restrictions in terms of geographical boundaries and laying the foundation for a Pan African brand,” comments Shumani MD Victor Nemukula. “By introducing the Bheka range, we aim to offer our customers greater choice and flexibility, particularly in the entry-level segment.”
The Bheka range complements Shumani’s existing portfolio of premier forklift brands such as Bobcat and Crown. Nemukula stresses the importance of providing customers with diverse options tailored to their specific needs and budgetary constraints.
“Our customers place their trust in Shumani as a reliable partner,” states Nemukula. The Bheka range extends Shumani’s value proposition, empowering its customers across various sectors with efficient and cost-effective solutions.
Central to Shumani’s business ethos is the integration of product excellence with unparalleled service and support. Nemukula highlights the company’s robust maintenance offerings, ensuring optimal efficiency and productivity for clients.
“It is not just about selling a product; it is about delivering a comprehensive solution,” says Nemukula. “With our extensive technical capabilities and nationwide network, we are committed to providing unparalleled support, including a two-hour response time, 24/7 in certain instances.”
The launch of the Bheka range coincides with Shumani’s recent foray into e-commerce, further amplifying its market footprint and value proposition. Nemukula underscores the synergies between these strategic initiatives, emphasising Shumani’s holistic approach to customer engagement and satisfaction.
“Our new online store and the Bheka range represent pivotal steps towards redefining the industrial equipment landscape. We are not merely selling products; we form strategic partnerships with our customers to meet their business and productivity goals,” concludes Nemukula.
Ends
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Notes to the Editor
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About Shumani
Shumani Industrial Equipment is an official dealer representing a broad range of quality industrial and construction equipment, including the Goscor Group of Companies products. Shumani, which means “Let’s make it work” in Venda, is a proudly South African black-owned company, managed within the industrial and construction market sectors. The company is responsible for the supply of the Group’s entire range of industrial and construction equipment to the local mining, construction, industrial, warehousing, and manufacturing market sectors. The full support of the Goscor Group of Companies, and access to the Group’s massive pool of expertise and competencies, position Shumani as a trusted Level 1 B-BBEE industrial equipment provider committed to exceeding customer expectations.
Shumani Contacts:
Victor Nemukula
Managing Director
Phone: 0861 748 6264
Cell: 079 873 9163
Email: vnemukula@shumani-industrial.co.za
Web: www.shumani-industrial.co.za
Shaun Morton
Operations Director
Phone: 0861 748 6264
Cell: 082 894 6033
Email: smorton@shumani-industrial.co.za
Web: www.shumani-industrial.co.za
Media Contact
Thobile Ndlovu
Account Executive
NGAGE Public Relations
Phone: (011) 867-7763
Cell: 073 574 2931
Email: thobile@ngage.co.za
Web: www.ngage.co.za
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- Shumani unveils first ever South African forkliftbrand to expand its market reach
Shumani unveils first ever South African forkliftbrand to expand its market reach -
By introducing the Bheka range, Shumani aim to offer our customers greater choice and flexibility
Shumani Industrial Equipment MD Victor Nemukula
Shumani Industrial Equipment MD Victor Nemukula
The launch of the Bheka range coincides with Shumani's recent foray into e-commerce
