New BI Product Manager to oversee FAG and INA brands
From high-precision bearings for aerospace applications to sensor wheel bearings for passenger cars, or large-size bearings with outside diameters of over 4 m for wind turbines, FAG is the number one choice for a diverse customer base.
Almost every modern passenger car contains INA engine and transmission components. Variable cam timers and hydraulic bucket tappets ensure improved performance, reduced fuel consumption, lower emissions, and increased driving comfort in modern car engines. INA rolling bearings, engine components, and linear technology are characterised by their high level of quality and reliability.
Latest appointments at BI include Conrad Muller as Sales and Marketing Director. This forms part of the company’s ongoing strategy to promote sustainable growth and increase its value proposition to its broad customer base across a range of industries. Muller reports directly to Hudaco Industries Portfolio Executive Ernie Smith, who oversees the BI and Bauer Gear Motor divisions.
Recently, Victor Strobel was also appointed as Customer Offer Marketing Manager, reporting directly to BI Business Unit Head Ross Trevelyan at the Parkhaven head office. Strobel is responsible for all of BI’s Product Managers, so as to consolidate all marketing efforts and realise profitable growth.
“BI is a house of world-class leading brands, and we are working closely with our suppliers to penetrate new market segments and grow through innovative marketing initiatives,” Strobel highlights. Apart from its 49-branch network in South Africa, BI is also focusing on unlocking opportunities elsewhere on the continent, as well as diversifying into other segments such as the retail market.
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Notes to the Editor
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About BI
BI is a member of the Hudaco Group. BI is a leading distributor of bearings and power transmission products in Southern Africa. With its customer-focused approach, BI is committed to delivering value to all its stakeholders, while offering quality solutions that make a real difference to optimizing plant availability and turnaround time. With over 60 years in the bearings and power transmission industry, BI puts its experience to good use by going great lengths to ensure their product range and services meet the changing needs of clients, industry and business. Backed by an elite technical team, BI covers the full spectrum of customer requirements, and is able to ensure immediate availability of products through a nationwide network of branches.
BI Contact
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