GCAS provides customers with continuous air with its newly-bolstered rental fleet
“Apart from the significant benefit of no upfront asset costs for our clients, they automatically also have access to a higher standard of equipment. The rental option is ideal for planned maintenance and outages, or seasonal peak demands and unexpected equipment failure,” Schultz elaborates. Equipment can be upgraded or replaced in terms of a flexible payment plan, with added accounting and tax advantages for clients.
The newly-bolstered rental fleet caters for the large demand for these units in a range of industries, from construction to extruders and even mining. “The applications are diverse, and the demand is therefore very high, with major growth potential and opportunities,” Vanessa Koszulinski comments, who heads up the portable rental division.
The main benefits for rental customers are not only that they have access to some of the best brands in the compressor industry in Ozen (stationary) and Sullair (portable) units, but that any maintenance or wear-and-tear repair costs are built into the rental contract itself. This represents a significant cost-saving for customers.
“Given the current state of the market, where margins are tight and customers are increasingly price-sensitive as a result, we find that the rental option is often the most flexible, particularly with regard to aftermarket support,” Koszulinski explains.
An added benefit for rental customers is that the units are available wherever Goscor Group branches are located countrywide, including Cape Town, Durban, and Johannesburg. “Due to GCAS being part of the larger Goscor Group, we are able to provide back-up no matter where our customers are located. The major advantage is that we can offer a quick and effective turnaround at all times,” Koszulinski adds.
It is anticipated that the rental fleet will also boost new sales, as it gives potential customers excellent exposure to the capabilities and features of the Ozen and Sullair brands. “We do find that rental customers are so impressed by our turnkey capability that they want to purchase the units outright. On the other hand, the rental offering also means we are able to offer replacement units wherever these are needed. It is a real win-win for us and our diverse customer base,” Koszulinski concludes.
Ends
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Notes to the Editor
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About the Goscor Group
Industrial equipment group Goscor is a Bud Group company. Goscor represents leading equipment brands across several sectors. These include Crown, Doosan, Bendi, Hubtex and Taylor Dunn (forklifts and materials handling equipment); Bobcat (compact & construction); SANY (earthmoving); Tennant, Elgin, Maer, Delfin, Kaivac and HighPoint (industrial cleaning equipment); HPower, Weima, Meiwa and Rato (industrial power solutions); Genie (aerial lift equipment); Sullair and Ozen (compressed air solutions), and many more.
Goscor Group Contact
Debby Marx
Group Marketing Communications Manager
Phone: (011) 230-2600
Fax: (011) 393 5512
Cell: 084 200 2278
Email: dmarx [at] goscor [dot] co [dot] za
Web: www.goscor.co.za
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Nomvelo Buthelezi
NGAGE Public Relations
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Fax: 086 512 3352
Cell: 083 408 8911
Email: nomvelo [at] ngage [dot] co [dot] za
Web: www.ngage.co.za
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